Clients & Benchmarking
Brands that have trusted GMB
Operational benchmarking: data-driven decisions
Our comparative analysis enables hospitality and timeshare clients to:
- Assess their positioning against real market standards in staffing, costs and operating frameworks.
- Identify concrete strategic improvements in their workforce architecture.
- Adopt market-leading best practices and integrate them into their operation.
In collaboration with GMB Resources
Dr. Ricardo Alfredo Varela Juárez — UNAM professor and researcher with PhDs in Administrative Sciences and Education, author of 29 books and former HR executive at companies such as American Express and Towers Perrin — partners with GMB on benchmarking for the hospitality and timeshare sectors.